Michel TREMBLAY

Biographical note
Michel Tremblay was recently promoted to Director, Planning and Development at the STM. He has worked in public transportation for 22 years. At the STM, he started out as a network development advisor, later becoming a corporate advisor for network planning and integration. As a manager, he has been in charge of network development for the past ten years. During that time, he contributed to a vast project aimed at improving services in which several major additions were made to the transit network. He has also headed the scheduling department since 2010. Furthermore, he has been sitting on the joint Planning and Operations committee for all Québec transit companies for the past 10 years and has shared the coordination duties for the past few years.

Presentation: Combined mobility : enhanced knowledge for a smarter integration with public transit
In the middle of combined mobility, public transit operators are constantly solicited by the new mobility game-changers, while supporting documents on their impacts are often missing. Complementary, competing, or both at the same time? Indeed, while some of these new stakeholders can help lessen dependence on car usage (municipal, societal benefit), this can create a paradox for public transport authorities, who are subjected to and accountable for expectations of ridership and revenue. Beyond the issues of sharing data regarding public/private transportation, STM aims to position itself as a leading player, by initiating projects that will lead to superior understanding of the circumstantial dynamics at play in the choice of transport modes. An overview of these initiatives will be presented.